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Westcliffe, Colorado | Retail
This Marketing Role is responsible for the development and execution of a company's marketing campaigns to boost its promotional efforts. Your goal is to recognize an audience's need to purchase their company's products and to grow the business' profits by increasing sales. The Marketer create a message that explains the benefits of the product customers purchase and how it impacts them. In this role you may market products and services to businesses instead of customers who shop at brick-and-mortar locations
ESSENTIAL DUTIES AND RESPONSIBILITIES
• Creating marketing goals related to customer acquisition, lead generation and revenue
• Conducting market research on competitors to augment marketing efforts
• Specifying a company's target audience based on market research
• Producing and editing content like social media posts, videos, infographics, and presentation decks
• Cultivating relationships with potential customers—such as prospects and leads—to build the company's clientele
• Monitoring social media traffic to measure the public's perception of the company's brand
• Testing the quality of emails, social media posts and the company's landing page
• Analyzing the results of campaigns and making changes to outlast competitors
● High School degree, some college preferred
● Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
● A commitment to service, excellence and customer satisfaction
● Ability to take leadership role in training and coaching team members on skills needed to positively impact sales
● Ability to communicate with associates and customers
● Demonstrate strong attention to detail
● 30 hours of ongoing training directly related to this position per year
Company Introduction
We are your local hardware store and we are a part of your community. Ace Hardware has over 5,000 stores around the world with the majority of those stores independently owned and operated by local entrepreneurs. These hard working men and women are part of the fabric of your community. They are small business owners who are local and loyal...just like it ought to be. While others have become large and impersonal, at Ace, we've remained small and very personal. That's why we say a visit to Ace, is like a visit to your neighbor.
Life at Ace
Find out how we’ve created a one-of-a-kind, passionate and helpful workplace that puts our people first.
Notice to Applicant about this Employer: You are applying for a job with an independently owned and operated cooperative member of Ace Hardware Corporation, who owns and operates this Ace Hardware retail store location. Ace Hardware Corporation is not the employer for this position. The independent store owner alone is responsible for and independently makes all decisions concerning employment related matters, including hiring, firing, discipline, supervision, staffing and scheduling. Ace Hardware Corporation will not receive a copy of any applications submitted for this position, does not control interviews and/or hiring decisions, and has no control over or responsibility for the employment policies and practices of the independent store owner. If hired, the independent store owner will be your only employer. The Ace Hardware trademarks, logos and designs are owned by Ace Hardware Corporation and used by independent store owners under a license from Ace Hardware Corporation.