About Wallauer Paint & Hardware

For over 100 years, Wallauer has proudly served our communities as a trusted, family-owned business. Today, as an employee-owned company (ESOP), every team member shares in our success and helps carry forward our long-standing tradition of providing professional advice, quality products, and outstanding service in 16 retail store locations in Westchester, Putnam and Rockland counties. We supply both contractors and homeowners with expert guidance, top-tier paint and hardware products, and custom design solutions — always at fair prices.

At Wallauer, we believe in investing in our employees through training, career growth opportunities, and a supportive, safe work environment. We’re not just co-workers — we’re owners working together to be our communities’ favorite local paint, hardware, and design destination.

Position Overview

We are currently seeking a skilled, motivated and results-driven Marketing Lead to join our growing team to be the “Face of Wallauer”.

As the Marketing Lead, you are the creative force and strategic thinker behind our multi-location brand presence. This role owns the end-to-end execution of integrated marketing campaigns across digital, print, radio, events, and in-store experiences. You'll champion consistent branding, drive promotional success, and lead content development that engages customers, energizes employees, and fuels growth.

Key Responsibilities

• Plan and execute omnichannel sales campaigns including print, digital, social media, radio, e-mail, and in-store signage.
• Design and produce promotional materials like flyers, postcards, digital banners, print ads, and window displays.
• Lead event marketing for flagship initiatives such as Contractor Appreciation Month, Annual ProShow, and grand openings.
• Manage the company website and e-commerce channels (e.g., Shopify), keeping promotions current and product listings optimized.
• Develop and execute digital marketing strategies across Google, social media, YouTube, and streaming platforms.
• Create engaging social content and manage local SEO, online profiles, and customer review strategies.
• Oversee in-store branding and signage, coordinating with vendors and municipalities for visual compliance and installation.
• Administer co-op marketing programs and maintain detailed budget tracking and invoice reconciliation.
• Support internal employee engagement with branded apparel, business cards, posters, and employee-facing materials.

Job Qualifications

• Experience in marketing, advertising, or retail-focused campaign management
• Proficiency in graphic design tools (Adobe Creative Suite, Canva, etc.)
• Working knowledge of WordPress, Shopify, HTML/CSS, and email marketing platforms such as Omnisend, Klaviyo, or Constant Contact
• Strong writing and editing skills for ads, emails, and internal documents
• Highly organized with excellent multitasking and project management skills
• Comfortable working with store teams, vendors, printers, and external partners
• Experience in multi-location retail, paint industry, or hardware/home improvement preferred
• Familiarity with signage design and production
• Familiarity in event promotion and community marketing
• Understanding of SEO, PPC campaigns, and co-op marketing programs
• Proficiency with Google Analytics and tracking tools such as SEMrush

What You Bring to Wallauer

• Visual design and copywriting skills
• Digital marketing expertise, including paid media, SEO, and email campaigns
• Exceptional project management and vendor coordination
• Passion for retail and brand storytelling across physical and digital touchpoints

Why Join Wallauer?

• Employee Ownership: ESOP program — share in the company’s success!
• Competitive compensation based on experience
• Full benefits package: health, dental, vision, life insurance, flexible spending account, health savings account
• 401(k) retirement plan
• Paid vacation, holidays, and sick time
• Employee discounts on products
• Ongoing training and professional development opportunities
• Supportive, friendly, and safety-focused work environment

Apply Today!

Join a company where your work matters, your voice is heard, and your career can grow. If you’re ready to bring your skills to a team that values quality, ownership, and community, we want to meet you!

DISCLAIMERS: Job descriptions are not meant to be all-inclusive. Responsibilities and requirements are subject to change based on business needs. Company does not discriminate in employment based on race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factors.

Company Introduction

After 100 years as a family-owned business Wallauer is now owned by it’s employees. Yes, Wallauer is now an ESOP!
The true success of the company is its dedicated employees that have embraced the goals of of the ESOP to be the communities favorite local Paint, Hardware, and design stores. Supplying contractors and homeowners with professional advice and quality products at affordable prices.
Wallauer's encourages personnel growth through training and educational programs for employees. We provide opportunities that fit the needs of individual personnel. Wallauer strives to create and maintain a cohesive friendly, and safe work setting for all employees in all positions.